Business plans
Plans that hold.
Business models, plans and financial models built on real numbers, for your team, your bank or your investors.
Where it helps
A bank asks for a plan
A plan and a financial model written around the bank's questions.
Investors want to see the numbers
A model they can open, change and test.
Partners with different ideas
One written plan everyone agrees, so the team pulls one way.
A second location or product
The numbers checked before the money is spent.
What you get
- Business model
- How the business makes money: who pays, for what, and what it costs to serve them.
- Market and competitors
- Who you can sell to, who already sells to them, and where you fit.
- Financial model
- Revenue, costs and cash in one working model you can open, change and test.
- Written plan
- The idea, the market, the team and the numbers, told in plain words.
- One-page summary
- The whole plan on a single page, for busy readers and first meetings.
Example
What a finished plan holds.
A second café, planned for the bank2
The market, the financial model and a one-page summary behind one loan request.
How it works
Listen
We start with the reader: who must this plan convince, and of what?
Scope
Together we choose what the plan covers and which numbers need testing.
Model
We build the numbers first, then write the plan around them.
Review
We walk through every line with you before it reaches a reader.
Update
When your numbers move or a new reader appears, we update the plan.
Before the plan
Need the evidence first?
Market research
Whether an idea is worth doing, with the numbers behind the answer.
Works even better with
From our working notes.
Report · Aug 2026
From idea to company in nine months: our working notes
What we track when a company is built from zero, month by month, and what we have learned so far.
Questions
Is the financial model included, or only the written plan?
Both are included. We build the model first and write the plan on its numbers. If you already have figures, we start from those.
Is this plan ready for a bank or investors?
Yes. We write it for the reader you name at the start: a bank, investors or your own team. No one can promise their answer, but the plan is built around their questions.
How soon can the plan be ready?
That depends on what the plan covers and how many of your numbers exist today. We fix the dates together once the scope is agreed.1
How is a plan priced?
Each plan is quoted on its own scope. Tell us what the plan is for and when you need it, and we reply by email with a quote.
What happens when our numbers change?
We update the plan with you. Keeping it current is the last step of our work, and the plan and the model stay yours to use.